Small Business Heroes – ATLANCO

The Town Center CID recognizes local companies who are reaching out, fulfilling needs, and aiding their neighbors during the COVID-19 crisis. These are just a few of their stories:

1125 Hayes Industrial Drive, Marietta

Founded in 1950, ATLANCO (under the brand names TRU-SPEC and 5IVE STAR GEAR) supplies personal equipment, material, and uniforms to the military, law enforcement, and public safety markets. According to Morgan, the company adapted quickly to the pandemic by having administrative employees work from home when possible, and it instituted social distancing policies and split-shift warehouse hours in order to keep personnel safe and employed.

When the need for additional equipment for frontline healthcare workers arose, ATLANCO answered the call by donating PPE masks to several local agencies, including the Marietta and Canton Police Departments, Cherokee and Bartow Sheriff’s Offices, and the Marietta Fire Department. The company also is designing several unique pieces of PPE gear to be made locally in Marietta and in their factory in Honduras. Additionally, ATLANCO is working with the Georgia non-profit All Hands On by providing clothing for their interpreters who work to keep the deaf community of Georgia informed during this difficult time.

ATLANCO continues to support the local community through donations and sponsorships. The company is a sponsor for the canceled Yaarab Shrine Circus held annually at the Jim R. Miller Park in Marietta. ATLANCO also donated to the Coles College Marketing and Professional Sales Department at Kennesaw State University to provide professional podcasting equipment for students studying digital marketing. Outside of the metro area, the company sponsors Wounded Warrior Outdoor Adventures to help support family experiences at Camp Serenity.

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