Small Business Heroes

The Town Center CID recognizes local companies that have gone above and beyond in serving the community during an international crisis.

The Town Center Community Improvement District (CID) is a district of commercial property owners — mostly small businesses. The CID is dedicated to the betterment of the Town Center area through transportation infrastructure, safety improvements, beautification, and other projects that enhance property value by increasing interest and investment in the community. The Town Center CID ( utilizes funds from voluntary commercial real estate taxes to implement its projects, such as the South Barrett Reliever and the Noonday Creek Trail.

Yes, this is an organization of business owners, but community is their key word; it’s their raison d’être. Like many of us, the businesses in this community were impacted (some severely) by COVID-19. But while the work of the CID has largely been able to move forward during this time, the usual work of many of its small-business members has not. Many businesses in and around the Town Center CID have had to reinvent, reinvest, deploy new tech, and develop other initiatives to keep their doors open. In fact, some of these companies began focusing on helping their community with new safety measures both internally (making PPE’s for example) and externally (consulting).

Thus, the CID’s board members and staff decided to call attention to these companies, these so-named Small Business Heroes. They wanted to highlight their members who are reaching out, fulfilling needs, and aiding their neighbors. These are just a few of their stories:


Ajay’s Upholstery


Carrabba’s Town Center

Children’s Healthcare of Atlanta

Elder Law Firm

Little Red Bird Gifts

Mellow Mushroom Kennesaw

Otter’s Chicken

PCT Clean

REMAX PURE Realty and Motto Mortgage

The School Box, Inc.

Tom + Chee Kennesaw

Tropical Smoothie Café

Viral Protective Services


The Town Center CID is grateful for stories like these to remind everyone of the positive impact of which our community is capable.

*Special thanks to Luci Morgan, Town Center CID’s communications and outreach manager, for assisting with this article.


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